NAIAS 2010 featured 37 vehicle debuts with 27 of those being worldwide introductions. Nearly 5,000 journalists attended from 63 countries. Nearly 30 percent of the journalists were international, thus helping to spread automotive news made at NAIAS 2010 to the world. More than 714,000 visitors passed through the doors during public days. NAIAS is uniquely positioned to be four shows in one - a media preview, an industry preview, a charity preview and a public show with a 9-day run.

About the North American International Auto Show
Rod Alberts, Executive Director
Entering its 23^rd year as an international event, the NAIAS is among the most prestigious auto shows in the world, providing unparalleled access to the automotive products, people and ideas that matter most - up close and in one place. One of the largest media events in North America, the NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris-based alliance of automotive trade associations and manufacturers from around the world.

Press Preview - Monday-Tuesday, January 10-11, 2011
Industry Preview - Wednesday-Thursday, January 12-13, 2011
Charity Preview - Friday, January 14, 2011
Public Show - Saturday-Sunday, January 15-23, 2011